It sucks because it’s largely derivative.
Someone writes a critique of, say, a TV show. Then someone else critiques the critique. Then a legion of ANGREE PEOPLE shows up in the comments section of the critique that’s critiquing the critique, furious about some WORD that the critic used, a word that is OFFENSIVE in some contexts, though perhaps not in others. The outrage spreads to Twitter, and causes exasperated status updates on Facebook, which then prompt philosophical debates in the comments to said updates – debates that are Godwinned within 24 hours, because that’s just how some people roll.
I don’t know about you – but I’ve got, like, real life white pride marches and violence against journalists in Moscow getting most of my attention these days. If someone pisses me off on Twitter, I might flame them for a second, then get on with my freaking day.
Call-out culture seemed meaningful when I was younger, richer and stupider. I have a child now, for God’s sake. I have a husband. We’re adults. We go to IKEA and stuff. I’ve got the receipts to prove it!… I seriously have better things to do.